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Healthcare Technology Startup Launches Standardized Dosing Platform

GoFire, a leading digital health company, has created an innovative vaporizer device with an intuitive dosing app that allows for controlled consumption of herbal concentrate doses. The company relies on its proprietary SMART vaporization technology to help patients find a precise dose of alternative medicine that successfully relieves a specific condition. GoFire is committed to helping patients take control of their alternative medicine by realizing the medicinal and therapeutic potential of wellness-focused products through a new approach to alternative health innovation.

GoFire’s patent-pending technology will change the way alternative medicine is prescribed by doctors and used by patients. With GoFire, standardized dosing is made possible with pre-filled SMART cartridges containing the highest quality herbal concentrates available.

GoFire’s first initiative is to recruit participants to join their BETA community and help shape the future of personalized medicine. The BETA program will allow participants to use GoFire’s proprietary technology spray and experience GoFire’s microdosing technology and personal dosing app first-hand.

“We are extremely excited to launch this community BETA and look forward to our partners using the device to understand how GoFire could help them find relief and improve their herbal medicine intake process,” says Peter Calfee, founder and CEO of AllezFire.

Individuals will be selected for the private BETA program starting this fall. Applications are currently being accepted and will remain open until August. The selection process will take place shortly thereafter, followed by an extended four-week usability testing period beginning in September. For the duration of the test period, participants will have the opportunity to guide the look, function and feel of GoFire products. Participants will be the first to optimize their dose, quantifying what their mind and body needs to feel their best with alternative medicine.

Interested candidates should apply at to be considered as one of 100 beta testers to discover the future of personalized medicine. Questions regarding the opportunity can be directed to the GoFire BETA team at: For more information on GoFire, visit

About GoFire

GoFire is a digital health system company delivering a safe and reliable platform to consume and manage alternative medicine. GoFire’s proprietary micro-dosing technology allows for precise control of herbal concentrates in dosed, controllable increments. One connected vaping device with mobile app and smart cloud enables Big Data app, which provides a method of learning consistency for patients and caregivers who rely on or recommend alternative medicine. Now patients, caregivers and healthcare professionals can confidently quantify dosing regimens based on chemical profile, dose size and patient condition.

About Peter Calfee

Peter Calfee is a health technology entrepreneur and investor. His focus on structure and organizational development has helped grow several Colorado start-ups, including a medical device company and an alternative health research center.

Peter has over 9 years of experience in the life sciences and alternative health industries, and is a private equity investor in several wellness-focused companies. He believes research-based initiatives are the only way to unlock the inherent value of alternative medicine and intends to continue to establish new clinical settings that validate the medicinal efficacy of phytomedicine. Peter intends to leverage his deep understanding of extraction and molecular science to advance clinical research initiatives surrounding plant protection products.

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